We Need to Completely Rethink How Business Operates Using Social Media
I’ve mentioned the book I’ve been working on. I’ve actually made considerable headway on the weekends (except I can’t come up with a good title to save my life) and thought I’d share my current wo...

8 Signs of a Positive Leader
Yesterday I added my two cents on sensationalism across so many aspects of our lives.  Today - I want to share my perspectives on the signs of a great leader. Not the sensationalism oriented gurus ...

Edelman Digital: When Is Your Website A Community?
  One of the pet projects I've taken on since joining Edelman has been assuming the responsibilities of the "website", an initiative that as many professional services firms can relate to began ...

When Persistence Doesn’t Work
We’ve been taught that if we just persevere and persist, we will ultimately win. Like the man who is told there is a million dollars behind a thick brick wall, and he is given a small chisel ...

Making Micro-Services Markets Within the Enterprise
Here is an interesting idea. Marc Andersen, my former Renaissance colleague, posted recently on his blog on applying "product service systems" to corporate environments.  He was inspired by a Boston...

Why Sales and Marketing Alignment is Like Golf
Last night my husband and I watched our DVR recording of The Haney Project's new season featuring Ray Romano. In this series Ray Romano is seeking the help of golf coach Hank Haney to break through ...

Business Plan for Unpredictable Year Creates Competitive Advantage
2010 is shaping up as one of the most unpredictable years in memory and this means that careful and prudent strategic planning is more necessary than ever for closely held and family businesses in o...

How to Succeed as an Entrepreneur: “Don’t Take Risks?!”
We hear it time and again; the qualities of a successful startup business leader or successful entrepreneur: “risk taker” – “not averse to risk” – “takes chances” – “will take a gamble in hopes of w...

The Conflicting Definitions of Social Business
As social media has continued to evolve and we start to move into the era of social business we’re running into a linguistic snag; There are now two different definitions for Social Business. Those ...

The One Effective Use of Facebook for B2B Marketing
You’ve seen the eye-popping statistics: Facebook now has more than 350 million active users. If it were a country, it would be the third most-populous on earth, behind only China and India. TechCrun...